Social Marketing - The Expanding Landscape
Develop a Social Marketing Plan Today to Seal Your Online Presence
The impact of social networking and social bookmarking on the Internet today is dramatic. In these days of chasing Google's algorithm it is finally possible to rise above it all.
Today there are more options to elevate your company's online reputation and join in the online community to communicate your message.
Social Marketing is a time sensitive opportunity never to be available again. In a year or two the social networks will have settled into a long-term stability and your social network niche will be occupied. To reap the benefits of this first-mover advantage you need to enter into and dominate these online communities before your competitors do. Think Amazon.com and Ebay.
To illustrate the point, note the following in the chart below of 2007 Alexa traffic:
- During the past holidays YouTube had almost twice the traffic that Google did
- For most of 2007 MySpace had more traffic than Google
- In the past year FaceBook has almost caught up with Google traffic
If you play your cards right you can take advantage of this Web 2.0 phenomenon by increasing relevant traffic to your website almost instantaneously, and increasing website conversion rates as well. You're services will be pre-sold to the customer before they get to your site so they are already primed to buy when they arrive.
If you do it wrong then you can get banned from the social networks and social bookmarking sites placing a permanent stain on your company's reputation.
We can work with you to create a social marketing plan and strategy to take advantage of this window of Web 2.0 opportunity.
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Call (303) 744-2178 now, or click to discuss your social marketing plan today.
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Sales Lead Management Association
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Rocky Mountain Direct Marketing Association
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